HB 3385 establishes a new "Farm Winery Permit" under the Texas Alcoholic Beverage Code, creating expanded opportunities for Texas wineries to market and sell their products. To qualify for the permit, applicants must already hold a winery permit and must produce "Texas wine," defined as wine made from at least 75% Texas-grown fruit and bottled within the state, or a lesser percentage as determined by the Commissioner of Agriculture.
The permit authorizes holders to operate up to five off-site retail locations, separate from their winery premises, where they can sell Texas wine for on-premises consumption. It also allows sales of Texas wine in sealed containers for off-premises consumption, with an annual sales cap of 250,000 gallons. The bill directs the Texas Alcoholic Beverage Commission (TABC) to adopt rules governing the operation of these off-site locations, including verifying local wet or dry status compliance and establishing reporting procedures.
A new Farm Winery Marketing Assistance Fund is created, financed partially by the annual farm winery permit fee, which may not exceed $500. Half of the revenue from these fees will be dedicated to promoting and marketing farm wineries, administered through the Department of Agriculture, while the other half will go into the state’s general revenue fund.
The originally filed version of HB 3385 proposed creating a farm winery permit to allow qualified Texas wineries to operate up to five off-site retail locations and sell up to 250,000 gallons of Texas wine annually. It also established the Farm Winery Marketing Assistance Fund and directed that 50% of the collected permit fees be deposited into this fund and 50% into the general revenue fund. The bill outlined that the Department of Agriculture would administer the marketing fund solely for promotional activities.
The Committee Substitute retains the bill’s core framework but introduces important refinements. It clarifies that the Texas Alcoholic Beverage Commission (TABC) may also use a portion of the fund to cover the costs of administering the new permit program, particularly during initial implementation. Additionally, the substitute removes the explicit role of the comptroller in splitting the collected fees, streamlining the financial process. Another key difference is that the effective date of Chapter 17 is now directly tied to the adoption of implementing rules by TABC, offering a practical safeguard to ensure the permit structure functions correctly before taking effect. The substitute also reinforces that all regulatory provisions for sales at winery premises apply equally to off-site locations.
Overall, the substitute version fine-tunes administrative details, clarifies agency responsibilities, and ensures a smoother transition to the new permitting system without altering the fundamental policy goal of expanding market access for Texas farm wineries.